​Best copywriting software you would actually recommend to another writer

I’m thinking how writers here feel about copywriting software and writing tools in general.

If a newer writer asked you what tools are genuinely worth exploring, what would you recommend and why? I’m not talking about hype or tools that promise instant results, but ones you have actually used long enough to know what helps and what does not.

Do any tools support your creative process, like brainstorming, revising, tightening language, or overcoming blocks, without taking over the writing itself? Or do you find most of your best work still happens without them?

Trying to understand where real value ends and noise begins.