​If you want to make money, help the rich, because they have more money.

I came across this phrase, and I liked it. I work as a programmer and have been looking for a long time for a second business to do besides my main job that I could do. How do you think I can find rich people, contact them (or their subordinates), identify needs and problems and close them.

And can this phrase even be applied to the programming field – building bots, AI (LLM), web systems (also websites)?

And, if you did find your “rich man”, please, share your experience and steps.