​The real reason your outreach isn’t converting (even if people reply)

Attention: There are two ways to get clients: inbound leads and outreach.

If I’m being honest, I love outreach way more than I probably should. It’s fun, it’s a game, it feels like hunting. But when I first started, I ran into a weird problem:

I could get opens. I could get replies. But the leads slowed down, and the deals rarely closed.

Then I figured out why. A lot of people don’t close because they don’t build urgency. Think about being in a mall then someone tries to sell you something, and you’re nice enough to listen. At first, you’re almost willing to buy… but then they keep talking. And talking.

And eventually they talk you out of the sale.

That’s what a lot of Business owners and freelancers do in their DMs.

If you’re getting responses but not getting clients, try tightening the pitch, creating urgency, and closing while the interest is still warm.

If you ever want help cleaning up your outreach, I’m around.

submitted by /u/_Justindonavan
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