Hi everyone,
We’re a 5-person team building Snapserve – an AI-first operating system for service-based SMBs in India.
The problem (you’ve probably seen this):
Most SMB software looks like this:
one tool for WhatsApp one for bookings one for CRM one for staff & payroll zero idea what’s actually working
Businesses end up managing tools instead of running the business.
What we’re building:
Instead of dashboards that just show numbers, Snapserve actually runs the business.
Core features:
Unified inbox (WhatsApp, Instagram, calls, email) AI receptionist that replies, books, and follows up Appointments, CRM, payments, staff & inventory – one system Reputation management (auto-review flows + AI replies) Real-time analytics on revenue, clients, staff performance AI Consulting and Simulation
The core idea:
We’re building a Modular AI Engine + Industry Templates.
Vision:
Most SaaS tools are rigid. We’re building a Template Architecture .
Whether it’s a Salon, Clinic, or Retail Store, the core AI Engine remains the same:
Simulations (Digital Twin) Analytics Staff & performance logic
Only the operational layer adapts per industry.
MVP (Vertical 1):
We’re starting with Beauty & Wellness.
Why?
It has the hardest mix: scheduling + inventory + staff commissions If this vertical works, simpler ones should follow
The hook:
An AI Consulting & AI Simulation.
Snapserve’s AI consulting works by continuously analyzing a business’s operational data (bookings, customer behavior, pricing, staff utilization, and engagement patterns) and turning it into practical recommendations. Instead of generic advice, the AI provides context-aware guidance tailored to the specific business. It also allows owners to simulate decisions and see projected outcomes before acting, similar to having an on-demand business consultant rather than static reports.
Business owners can simulate decisions before making them:
“What if I raise prices by 20%?” “What if I hire 2 more staff?” “What if I run a discount for 30 days?”
The AI runs scenarios on real business data and predicts outcomes.
Our belief:
SMBs don’t fail because they don’t work hard, they fail because decisions are made blind.
Why we think this might work :
India-focused (UPI, Razorpay) Modular templates per industry Simple UX (easy to use, not Salesforce-level complexity) AI Consulting & Simulation WhatsApp as a companion interface to the primary dashboard
We’re not here to sell anything; we’re genuinely trying to understand a few things better-:
Does this value proposition make sense? Is this solving a real world problem or just adding another layer of software? What feels unclear, unnecessary or overkill? How would you approach marketing this, and should we focus on a single vertical (like salons) first, or does a template-based architecture justify going broader? If this were your startup – what would you simplify or kill first?
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