It took me years to be brave enough to start my own business. I had months sketching my plans and on paper everything was ideal. I was convinced that there were customers since stationery is one of the things that people purchase on an ongoing basis. What I continued to notice, however, was that the majority of options were restricted and costly. That was the gap that led me to the idea of initiating a warehouse stationery business. with more diversity, reduced prices, and volume that people could depend on.
When I said I wanted to have a stationery business, many people immediately ruled out the idea. They did not even allow me to discuss the model behind it. I was not merely selling pens and notebooks but I was planning in terms of warehouse stationery, serving students and offices at quantity. That initial backlash made me very cold-footed, but it also revealed to me the importance of your circle and associations.
I had a small circle of three very close friends that literally held my hands all the way. They knew my plan sheet as well as I did and were a step ahead of me. They assisted in placing orders of various types of stationery at Alibaba, brainstormed on packaging, and drove branding. They assisted me to make my first sale. Neither was the case with students, work places began to order in large quantities and that was when the warehouse stationery angle was really brought to life. What began small, expanded to a size I never thought possible.
submitted by /u/YanNmt06
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