​Need Criticism on Why My Business Failed (Hot Tub Rental)

Hello All,

About a year ago now I started a side business here in FL renting out hot tubs. The idea was if adults were willing to spend a few hundred bucks renting out inflatable slide for their kids, then they would probably pay it to rent something fun for themselves. I know FL is hot so not everyone would want a “hot” tub, but to my logic the thing would work just as good as a pool with jets as well. In my mind Renting out a pool in FL DOES make sense. I used soft Tubs specifically because of there light weight and easy mobility. I bought them used to save money and learned how to fix them to save money for WHEN something would eventually break. All in i spent about 7 k to get everything started.

After that I started advertising, typical stuff google, FB ads/groups, yard signs, and even went to a Halloween event and dressed up the tub. I spent about $3600 dollars in a year advertising. I don’t think I ever got a return on that investment. I grossed only about $4300 in a year (19 rentals), and between a website and insurance my yearly expense is $2700. I never thought I’d get rich with this idea but I figured it was unique and fun enough I could at least get 3 rentals a month which would make it worth it.

I’m at the point now I want to give it up because I feel like its a bust, but I’d at least like some lessons from this adventure. I’m at the point that I have invested more money than I’m willing to put in and with such a poor demand I don’t feel like its’s worth it anymore.

Where I Think I F***** up

I didn’t research market demand enough

-And that’s all I can figure lol. I’d really like some more advice about what i did wrong. Was my advertising bad? Should I have just put more money into it? Is my website that terrible?

Here are some links to FB and the website for some data.

https://www.facebook.com/profile.php?id=100095341422102

https://www.portableparadisesparental.com/

https://preview.redd.it/lsw82vry1tnd1.png?width=1521&format=png&auto=webp&s=f7f5c7ba3628e713f0887d29412b21a600f035c7

https://preview.redd.it/z08jovry1tnd1.png?width=2236&format=png&auto=webp&s=fcce737136f7498fbde6f213bee5a08daf587fa6

submitted by /u/apocalypsesdawn
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