​Unique selling point for web consultancy start-up

I am in a team of three and we recently started a web consultancy and digital market business in the UK. To describe the business in the vaguest terms possible, we are focusing on providing web services and support with SEO and PPC.

We are currently looking for a new innovative service to provide to our clients. Given that we are a team of three computer science graduates, we are searching for a cost effective Cloud-based or AI-based solution to provide to our clients.

Please feel free to share any ideas or advice on this topic.

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